And why not. Bert Paterson came on board Aviva India with a solid two decade lo
ng experience in the insurance biz. He’s been actively involved in the actuarial, planning and strategy areas of Aviva since 1986. Also his last tenure as CEO, Aviva Turkey (since October 2002) contributed extensively to his understanding of the Indian insurance market. “In India, insurance penetration stands at 2.5% and in Turkey it was merely 1.2%. Turkish people were oblivious of insurance security systems for long but now are more aware as ‘safety for future’ is catching on. Launching similar initiatives in India seems like a deja-vu,” says Bert, adding that the gift of patience he developed in Turkey, is working wonders in India. “Like in Turkey, there are lots of ‘tomorrows’ in India too,” he winks.
For Complete IIPM Article, Click on IIPM Article
ng experience in the insurance biz. He’s been actively involved in the actuarial, planning and strategy areas of Aviva since 1986. Also his last tenure as CEO, Aviva Turkey (since October 2002) contributed extensively to his understanding of the Indian insurance market. “In India, insurance penetration stands at 2.5% and in Turkey it was merely 1.2%. Turkish people were oblivious of insurance security systems for long but now are more aware as ‘safety for future’ is catching on. Launching similar initiatives in India seems like a deja-vu,” says Bert, adding that the gift of patience he developed in Turkey, is working wonders in India. “Like in Turkey, there are lots of ‘tomorrows’ in India too,” he winks.For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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