Honestly speaking, there have been a 
few profiteers in this great game. While the charm of seeing global brands got the masses in (walk into the Westgate mall in North Delhi, and you’ll see world-class brands like NEXT, Bossini etc), rather than investing a few thousands to purchase branded clothing goods or accessories, the crowds hit the restaurants and movie halls (wherever available) with a vengeance. B grade eateries and C grade movies started seeing full houses. But more honestly speaking, the last time a whole industry went globally bust was in the early part of this decade, when dot com companies depended on eye
balls under the presumption that with more people visiting their websites, more purchases would automatically happen. Billions of dollars were lost globally in the consequent massacre of dot com companies. And now, the ‘footfall’ theory of malls is starting to bear extremely dangerous resemblance to the ‘eyeball’ balderdash spun on us earlier. And now, according to Technopak, about 600 malls will be built in India by 2010 and out of that only 50% are expected to make profits – there is no need to guess the fate of the other half.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
few profiteers in this great game. While the charm of seeing global brands got the masses in (walk into the Westgate mall in North Delhi, and you’ll see world-class brands like NEXT, Bossini etc), rather than investing a few thousands to purchase branded clothing goods or accessories, the crowds hit the restaurants and movie halls (wherever available) with a vengeance. B grade eateries and C grade movies started seeing full houses. But more honestly speaking, the last time a whole industry went globally bust was in the early part of this decade, when dot com companies depended on eye
balls under the presumption that with more people visiting their websites, more purchases would automatically happen. Billions of dollars were lost globally in the consequent massacre of dot com companies. And now, the ‘footfall’ theory of malls is starting to bear extremely dangerous resemblance to the ‘eyeball’ balderdash spun on us earlier. And now, according to Technopak, about 600 malls will be built in India by 2010 and out of that only 50% are expected to make profits – there is no need to guess the fate of the other half.For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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The Sunday Indian - Greatest News weeklyhttp://iipm-news.spaces.live.com/
http://pankajnegiz.spaces.live.com/
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http://iipm-iipmschool.spaces.live.com/
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